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The HERCA launches a European communication campaign to promote the appropriate use of medical imaging

HERCA campaign

On 8th of November 2019, on the occasion of the International Day of Radiology, a European communication campaign was launched in 19 countries under the heading of “Getting the right image for my patient”. The aim of the campaign is to raise awareness on the appropriate use of medical radiological examinations.

This campaign is addressed to medical doctors across Europe who request radiological examinations for their patients in their daily practice. Radiological examinations have been proven to be very effective for diagnosis and treatment in modern medicine, however, they expose the patient to ionising radiation, causing a potential health detriment.

The individual national campaigns are adapted to national needs, while building on the common basic material developed by the HERCA. The Hungarian version of the publication has been completed and is now available on the website of the Hungarian Atomic Energy Authority.

The common material as well as links to national campaign pages can be found on the HERCA website (